If you are a small business or product company, getting to logo from a reputed design company might be cut your budget out. The feasible option is to go for crowdsourcing , this could a viable option rather than doing it yourself. Design industry and marketing the same has turn around from past few years, as promotion and marketing has become kill ingredient for making a sell doesn't matter whether service or product.



Here are some steps for making the most from crowdsourcing especially for small business:

1. Pick your Platform carefully

   This is the foremost step that you should look out for, if you are really going for crowdsourcing. There are plenty of other sites which offer the same. So, its just researching the same and pick the best designer or may be logo creation based on quality of design and projected responses. First you need to know your business and your branding strategy. Know more about your market niche, and make sure that which items please your market. Then only design can get a glimpse of your thinking and make an awesome logo for your brand.
   
   Nowadays there are many such good designer, who can design vector logo using sophisticated tool like photoshop and illustrator, both good products from Adobe. You can select a designer by viewing the popularity and portfolio, and very obvious reviews and previous work.
   

2. Briefing and Commenting and Pricing

   As I already told you about knowing your market and niche better. So that this helps designer, to know more about your business and market. The better you try to brief about your brand and business its a better offering. Commenting on every response you get, is better as it helps designer to know better your brand and can design a better logo. When ever you try to offer your gig as contest then commenting becomes the first thing. Old school way is to limit you to 2 designer and narrow your window of opportunity to good ideas, this doesn't happen when you crowdsource your gig. One such site which helps both clients and designers about logo design contest is DesignCrowd.co.in
   

3. Up your Deadline and Pick a Winner

   If you are running a contest for your brand logo, then you need to up your deadline sometime, as this will help revel designer unleash their wicked ideas, within a small span of time. Then all you need to do is sorting it out, choose your favorite logo and meaning full, not to forget it does represent your brand and business, then pick your winner. From client's point of view, offering a price above average is really good as you can get great designers and good ideas.

 Crowdsourcing is better way to get your logo design done. Its beneficial for both designers and clients offering the same. It would even better if you offer it as contest. And for startups we recommend using services from a great site DesignCrowd.co.in which has launched recently specially for Indian folks, although they have their niche even bigger internationally. So, we also recommend that you up your pricing options, so that you can get the most out of competitive designers.

What's in it for Designers?

Designers are the key source or the pump for crowdsourcing. Its the designers who unleash their amazing ideas and wicked things to either brand or re-brand your business for the sake of your business reputation and marketing. One thing's for sure branding certainly fetches you more business and market which includes reputation in that. So, Designers are the lifeline for crowdsourcing and we must appreciate their thinking.